2004-12-15 07:45
digitaldiscipline
HM80 is _the_ "target consumer" for a new Big Red Can product.
"Male, 20-30, Blue Collar, Rebellious, Full of Testosterone, "Motor sports crazed" - into racing, car modifications, and motorcycles; Into Rock Music"
The can's black, and has a tribal fire graphic around the product name.
I was not consulted, and therefore did not have an opportunity to suggest including "Feel the BURN!" anywhere on the packaging.
[I realize that only about three of you are going to understand this, but I'm just about to rupture something from laughing so hard.]
"Male, 20-30, Blue Collar, Rebellious, Full of Testosterone, "Motor sports crazed" - into racing, car modifications, and motorcycles; Into Rock Music"
The can's black, and has a tribal fire graphic around the product name.
I was not consulted, and therefore did not have an opportunity to suggest including "Feel the BURN!" anywhere on the packaging.
[I realize that only about three of you are going to understand this, but I'm just about to rupture something from laughing so hard.]